
Cheryl Nelson
Founder/Owner & TV Host/Meteorologist, CBM
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Prepare with Cher, LLC
Communicating the Need to Prepare & Practicing What We Preach
We’ve all heard the preparedness message… we know that it is important to prepare for natural disasters. But do we practice what we preach? For example, most of us know that we should have an NOAA weather radio, yet some rely solely on a cell phone to receive weather notifications. I’ll examine the reasons behind why some people don’t prepare in advance, discuss potential solutions and share eye-opening results from my survey of fellow industry professionals.